MARKETER OF THE YEAR
The Competition That Changed Everything
In 2010, Jimmy Nicholas and Dr. Dustin Burleson entered GKIC’s Marketer of the Year competition. They weren’t supposed to win. They weren’t even in the same industry. What happened next became the foundation for everything we do today.
THE NUMBERS THAT WON IT
Metric | Before | After |
|---|---|---|
New Patient Starts | 35/month | 75/month |
Revenue | $1.2M | $2.8M |
Marketing ROI | 2:1 | 8:1 |
These are example figures – verify with Jimmy for actual numbers
THE PRESENTATION
Jimmy’s Presentation
The marketing system that generated the results.
Dustin’s Presentation
The practice owner’s perspective on implementation.
THE SILVER PLATTER MAILING
The direct mail piece that got everyone’s attention.
THE WINNING ANNOUNCEMENT
The moment they announced the winner.
Strategic report. 90-day roadmap. Clarity in 3 weeks.
Complete system. 50+ AI Specialists. Infrastructure that lasts.
20 minutes. No pressure. No pitch.