ADDITIONAL SERVICES

We Can Help With Almost Anything. We're Selective About Who and When We Help.

Once your Foundational DNA is complete, the door opens to a full range of services. Everything is custom priced. Everything is built on your Foundational DNA. And everything is offered only to clients who are the right fit for both of us.

THE PHILOSOPHY

We can solve most problems you’ll face in your business. Marketing, sales, operations, hiring, retention, authority, exit planning. If we can’t figure it out ourselves, we know someone who can.

That said, we’re selective.

Even if we took you on as a Foundational DNA client, it doesn’t mean we’ll take you on for additional work. We’re interviewing each other. The Foundational DNA process shows us how you operate. How you communicate. How you make decisions. Whether we’re a fit for the long haul.

We don’t take on chaos. We don’t take on clients who want everything fixed yesterday. We don’t work with people who aren’t honest about where they are.

We’ve built multi-million dollar companies ourselves. We’ve achieved the freedom most people only talk about. We know what works. We know the right order to do things. And we know that order is different for every business. Your situation is unique.

Your priorities are unique. What you’re willing to invest is unique. We figure that out together.

OUR PRICING PHILOSOPHY

We price to have our best on the work for more money.

We will always let others win on lower pricing for similar services. It’s rare that we take on marketing work that isn’t built on your Intelligence Machine as our base. Most agencies charge the same for the deliverable whether they know you and your market or not. So, what separates one project from another?

EFFORT.

Pricing that rewards LESS effort means creative teams just want to get it done. Is that who you want in your corner?

We pay more for talent. We have fewer clients. We don’t scale by reducing effort. Our process doesn’t change because the budget is higher. It means our best people spend more time for a better product. Our best people share in the success to help earn more as you grow.

THE FULL MENU

IMPORTANT: All services require a completed Intelligence Machine.

Everything we build is powered by your Centralized Brain. This is why our work sounds like you when other agencies’ work sounds generic. If you don’t have your Intelligence Machine yet, start there.

01

PATIENT & CLIENT ACQUISITION

Get more of the right patients through the door. We build systems that attract, convert, and retain.

  • Market Research
  • Direct Mail Consulting
  • Content Marketing
  • Google Local Services
  • Patient Reactivation

02

WEBSITE & DIGITAL PRESENCE

Your website should convert visitors into patients. We build sites that sound like you and perform like they should.

  • Full Website
  • About Us Makeover
  • WordPress to Webflow
  • Brand Refresh / Logo

03

AEO & SEO SERVICES

We offer various levels of AEO service depending on how competitive your market is, how big of an area you want to come up for, where you rank currently, and your overall goals.

We do not offer SEO as a standalone service. The market has already shifted to the importance of AEO. When you get AEO right, you also get SEO right. However, if you get SEO right, that doesn’t mean you have AEO right.

  • Local AEO
  • AEO Done For You
  • AEO Monthly

04

AUTHORITY & CONTENT

Become the obvious choice in your market. We help you build authority through content, visibility, and strategic positioning.

  • Content Done For You
  • Podcast Sponsorships
  • Speaking Opportunities

05

SOCIAL MEDIA

We believe social is an add-on and supplement to your overall marketing.

Social is NOT marketing. It’s one of the tactics available to marketers. And one of our least favorable ROI for your time. We are open to helping you with social in combination with your overall strategy

06

COMMUNICATION & AUTOMATION

Stay connected with patients without adding to your workload. We set up systems that nurture relationships automatically.

  • Email Newsletter Setup
  • Healthy Email Systems
  • FlowComm CRM

07

MARKETING MANAGEMENT

Get a marketing partner without adding to payroll. We quarterback your marketing so you can focus on patients.

  • Ongoing Marketing Consulting
  • Quarterly Marketing Reviews
  • Marketing “Quarterback”
  • Vendor Audits
  • Digital Advertising Review
  • Marketing Calendar Build
  • KPI Dashboard Build

08

SALES OPTIMIZATION

Close more cases without feeling salesy. We help your team convert consultations into starts.

  • Sales Process Audit
  • Intake System Setup
  • Sales Scripting
  • Follow-Up Systems
  • Conversion Rate Optimization

09

CONSULTING WITH JIMMY, DUSTIN & ASHLEY

Get direct access to people who have seen it all. Together, Jimmy and Dustin have worked with over 4,000 practices. Bri’ley brings operations expertise from years of working directly with practice owners.

  • Strategy Calls
  • Momentum Power Day ($7,500)
  • Mastermind Intensives
  • Expert Consultation on Specific Challenges

10

BUSINESS ALIGNMENT, OPERATIONS & EXIT

Build a business that runs without you. Whether you’re scaling, systematizing, or planning your exit, we help you get there.

  • Systems and Processes
  • Refinement/SOPs
  • Team Assessment
  • KPI Development
  • Operations Consulting
  • Exit Planning
  • Value Enhancement
  • Succession Planning

11

STORY CAPTURE

Testimonials capture themselves. Our white-labeled video testimonial system makes it easy for happy patients to share their stories.

  • VideoAsk White-Labeled Platform
  • Custom Branded Testimonial Pages
  • Video Testimonial Capture
  • Transcripts Fed to Your Centralized Brain
  • HIPAA Compliant
  • Videos Ready for YouTube, Social, Website

12

FUNNEL & AUTOMATION BUILDOUT

Turn interest into action. We build the systems that move prospects through your pipeline automatically.

  • Lead Capture Funnels
  • Webinar Funnels
  • Appointment Booking Systems
  • Automated Follow-Up Sequences
  • Retargeting Setup
  • Landing Page Development
  • Integration with Your CRM

we WORK WITH

  • Willing to recognize the upfront risk we take on. We spend hours learning about your practice, market, and challenges before you spend a cent.
  • Give us the benefit of the doubt when something may be confusing to you initially. We’re marketers.
  • Provide information timely.
  • Willing to invest in themselves, especially in things you could do yourself.

WHO WE DON'T

  • Don’t overlook your current practice.
  • Unrealistic expectations for their own situation.
  • Not serious about trust. Just ask questions.

We reserve the right to refuse projects. It protects you.

Ready to get started?

Strategic report. 90-day roadmap. Clarity in 3 weeks.

Complete system. 50+ AI Specialists. Infrastructure that lasts.

We’ll figure out which option fits your situation. 20 minutes. No pressure. No pitch.